Project: Franchise Marketing Pack

Client: Loaded Burgers


My mouth was literally watering when I was writing this content!  What’s not to like….juicy burgers, a funky restaurant…you get the picture. The content for the Loaded Burgers franchise marketing pack needed to reflect the tasty nature of this business opportunity and ooze personality.

The website content, brochure and lead-nurture emails produced as part of this pre-templated pack all have a consistent tone of voice and style.

Work included:

  • Copywriting for franchise website
  • Content for franchise brochure
  • 3 x lead-nurture emails
  • Co-ordination of all design and website build


A little snippet of the copy:

“When five brothers want a flaming good burger and can’t find anywhere locally to get it, they get their heads together. They decide that if no-one else can serve up the funky flavours they want, then they’ll flipping well do it themselves. And so we did.”

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