website copywriting

a shop window that shines

It doesn’t matter how cool all your other marketing activity is, if you’ve got a damp squib for a website, then you’re in trouble. I’m guessing you don’t want yours to be the business that loses out thanks to weak website content? No siree.

Present your brilliant business at it’s best and when people reach your website, they’ll stick! The investment you make in great website copy is time and money well spent, when people engage with your words of wisdom and then hit that ‘contact’ or ‘buy now’ button.

  • Like any good book, visitors will judge your business by your website
  • Your website should accurately reflect your brand personality and style
  • Good quality website content is important for building trust and authority
  • Well-written content will deliver a welcome boost in engagement, sharing and search engine ranking
  • Content should guide your website visitors to take action now, not lose interest and wander off

a website to be proud of

People click to your website in search of answers and results.  On a practical level they want to know how things work, or what your stuff costs. But on an emotional level, people want to feel good about buying from you. They want their problem to be solved, their life to be improved or their business to be better.

Website copywriting is a skill. You’ve got a matter of seconds to convince visitors that your business is the bees knees. I can help you do that with a clever mix of punchy paragraphs, strong headlines, emotive language and good structure. I’ll make it all sound human and flow like a good conversation.

Get a website you can be proud of.

Content options


Want a fresh pair of eyes on your current website content? Feel that what you’ve got doesn’t quite hit the mark? Send your draft copy to me for some professional polishing. I’ll make sure it all hangs together nicely, reads well and reflects your business properly.

Editing of existing content is priced at £100 per page.



If you’re just starting out or want to completely re-write your existing website, I can cover off everything you’ll need, from tone of voice and site structure, through to headings, on-page content and optimisation.  I’ll help you to turn a site that is so-so, into a site that is super.

Fees start at £700, for a minimum of 5 brand new pages.

From seeing Catherine's work on another matter I knew she could word my business better than I could. The website is what everybody looks at, it represents my business, so I wanted it to be fun and professional. I love your words and how you've created an image.

Carole Rose, Founder @ Alphabake Cookery

"I am very pleased with the service I received. Catherine took her time to get to know me and understand my vision, sprinkled her magic dust all over my website and made it all sound pretty amazing. She was also more than happy to share some of her great ideas on how to improve my website in general."

Wendy Molefi-Youri, Founder @ Vital Wellness Clinic

Some really valuable feedback on my website, thank you so much. So useful to have a professional, creative and marketing eye to give me insight on how I can improve my site, brand and client journey.

Catherine O’Donnell, Portrait Photographer @ Catherine O’Donnell Photography

Lets start a conversation

Need help creating some top-notch copy and figuring out how to share your business story?

Relax. Your website content is in safe hands. When you choose me as your freelance copywriter it’s not just words you’re buying, but my full attention.

Ready to give that website of yours a bit of extra oomph? 

Let’s get started.

We use cookies in order to give you the best possible experience on our website. By continuing to use this site, you agree to our use of cookies.